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How to Build Your Brand 1: Define yourself. No matter your genre, you yourself are your brand when it comes to the arts. Product companies like Nike or Apple have the advantage of not being people. While they certainly want consumers to choose their products, Apple Inc doesn’t get its feelings hurt if someone prefers a PC to a Mac. On the other hand, putting yourself out there as an artist is extremely personal – and scary. What's your brand identity? So it’s important not only to identify your brand but also to believe in it. Think about questions like: What are my values? What do I really care about? What’s important to me aside from my art? What’s my look? Is there a certain group of people I like to identify myself with stylistically? Don’t get too existential about it, but do take some time to sort it out in your own head. 2. Be you - but simplified. People are complicated. You are complicated. Your answers to the previous questions prove that.

There are three types of goals: Awareness . In this stage, you’re teaching people about your brand. You want consumers to recognize you. Consideration . When you get to the consideration phase, you’re starting to acquire leads. You might drive web traffic or collect contact information from consumers. Conversion . Now you want the customer to take an action, like buying your product or starting a free trial of your software. This is the ultimate goal for most small businesses. Before you start a campaign, decide which of these is most important for your business right now. (And it may change as your business grows.) When you first set up an ad campaign, Facebook gives you objectives in these three categories. Choose the objective that makes the most sense for your current strategy. To determine if the ads are performing well for your strategy, we need data. I wrote earlier about the five most important metrics for Facebook Ads . They are: Conversion rate:  This is

What is CLICKBAIT..???  Its the previous or Front Pics that appears on youtube videos when you are about to finish.When you click you are taken to the previous videos or latest videos...The bedt part is for the SAME channel Clickbait is most effective when you can get like a few thousand likes in the first 24 hours as well as tens of thousands of views, because at this stage youtube will recommend your videos to others a lot more and thats when clickbait has a snowball effect, if you dont get many views in the first place then even the biggest clickbait in the world wont give you enough traction to make a video go 'viral' until then just make great content ClickBait has many challeges...The reason is because clickbait implies a deception. Youtube's changed its entire ranking system to counter this by making "watch time" the most relevant metric. What a lot of people fail to consider when producing content are the expectations set by the video title a

Thumbnails are very important for getting views on your videos. In fact, I would venture to say that thumbnails are the second most important factor leading to clicks on your videos! (The first being TAGS ) DO you remember the phrase “ don’t judge a book by it’s cover ?...here is where it applies Thumbnails is the Picture you see when you search for something on youtube When you have a beautiful/Attractive Thumbnail.Then you stand a high chances of people watching your videos Recommend that a good thumbnail should be designed like a poster

According to YouTube, tagging is one of the most important ways to rank your video in YouTube search results/Recommended Platform. Tags do not appear on the viewers Generally YouTube is defined in Categories or Genre (e.g. Comedy, Entertainment, Music)         SO 1.Tag identifies what video is of . Familiarity or some existing knowledge is needed to make this connection (this may be about names, locations, venues, etc). 2.Tag identifies what the video is of at its most primary and objective level..that is if you Search for Will Paul song on Releated search you might get Other Willy Paul songs or Bahati,Diamond,King Kaka songs....Because they are on the Same Category "MUSIC" HOW TO USE TAGS 1) Include Your Brand-Specific Tags This one comes first because it’s so often neglected! You *want* to rank for your own brand name in YouTube search results; You do want your own videos to appear in Google’s universal results! So what you never want to forget is to “se

HOW TO MONITIZE YOUR CHANNEL As of April 6, 2017, channels that have fewer than 10,000 views cannot run ads on their videos. 1.STEP ONE Create a new AdSense account or connect an existing one to your channel. You need an AdSense account to earn money from your videos and get paid. Follow these steps to set up an AdSense account 2. STEP TWO Set what types of ads you want to run on your videos and automatically turn on monetization for all your existing and future videos. When you set this up, you will start earning money as soon as your channel is approved. Confirm you want to monetize for all your existing and future videos . Check the boxes under Ads formats to choose the types of ads you want to show.  Click Save . You can always change these setting in your monetization default so that every upload is automatically monetized or not monetized, or choose the specific videos you want to monetize . 3; STEP THREE Once your channel has 10,000 views, we'